US-based plastic tubes suppliers Vista Packaging has launched a new plastic tube packaging using Flex Tech technology, which claims to eliminate labeling altogether.

The company claims that the technology streamlines design packaging in a single process and improves the overall look of the product.

Vista Packaging CEO William Schwartz said: "We went from simple 8-color silk screen printing to offering our customers a combination of design capabilities that can produce spectacular photo-like results. We maintain the leading position in plastic tube packaging by providing a competitive advantage for our customers with our ability to produce dazzling design. If you can imagine it, we can produce it."

By eliminating the need for labels as a separate element, the company has combined the FlexTech technology with offset and silkscreen printing on a single plastic tube which led to a different plastic tube design.

The primary aim of doing away with the label is to ensure a unique look for the products to catch the attention of the customers.

"Our customers are some of the leading cosmetics brands in the world. We have to provide the best in an industry that is all about beauty. Packaging is everything! Our commitment to our customers is to provide the very best solutions, from beautiful design to protecting the environment," added Schwartz.

The company is also working on developing products like patent pending oval tubes, shoulder printing for design that is more cohesive and Auto Parts 100% biodegradable, and sugarcane plastic tubes to make their products more environment-friendly.